Vol 5, No 2 (2019)

Business and Management Studies, Vol. 5, No. 2, June 2019

Table of Contents

Articles

Impact of External Communication on Internal Brand Management Outcomes Using Employees as a Second Audience: A Comparative Analysis of Manufacturing and Service Sectors of Pakistan
Syed Hussain Raza Rizvi, Danish Ahmed Siddiqui
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1-20
Measuring the Contributions of Sources of Employee-Based Brand Equity to the Market Performance of Deposit Money Banks in Nigeria
Glory S. Etim, Imoh C. Uford
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21-33
Evaluation of the Impact of Macroeconomic Variables on Stock Market Performance in Nigeria
Cordelia Onyinyechi Omodero, Sunday Mlanga
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34-44
The Impact of Space Delocalization and Time Delocalization on the CSR Strategy in a Transition Period ——A Case Study of Chinese Small and Medium-sized Export-oriented Apparel Firms
Ping Shuai, Hong Zhang, Ling Huang
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45-53
Potency and Prospect of Halal Market in Global Industry: An Empirical Analysis of Indonesia and United Kingdom
Abdul Hamid, Muhammad Said, Endah Meiria
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54-63
The Effect of Similarity Between a Product’s Shape Properties and the Benefit Offered on Judgments and Preferences
Kelly Saporta Sorozon
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64-75
Towards a Restructuration of the Conventional SWOT Analysis
Charis Vlados, Dimos Chatzinikolaou
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76-84
Female Managers in Japan: How to Set the Goal of Increasing Women in Leadership Roles
Lau Chung Ming
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85-102
Measurement and Evaluation of the Competitiveness of Rural E-commerce of Sichuan Province in China
Guan Wenjin
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103-111
Reviewer Acknowledgements
Ellery Willianms
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112