Research on Cultic Dynamics From Perspective of Internet

Abstract

The paper mainly deals with the question on strategies of network communication applied by destructive cult groups and new tendencies in the mobile era. These cults usually take advantage of the Internet environment to set up and develop online positions, working jointly with offline activities. The author conducts a case study, which is based on the method of content analysis, towards Xin Tang Ren website operated by Falun Gong group to demonstrate its unique communication characteristics. The case study reveals the usual online publicity strategies of Falun Gong and new tendencies applied in the mobile era. In the Internet time, the more open and cross-border thinking should be expected to strenuously create a novel anti-cult path with Chinese characteristics.