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From Social Media to Public Health: The Role of Identity Recognition in Post-Pandemic Information Dissemination


 
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1. Title Title of document From Social Media to Public Health: The Role of Identity Recognition in Post-Pandemic Information Dissemination
 
2. Creator Author's name, affiliation, country Changning Ren
 
2. Creator Author's name, affiliation, country Akmar Hayati Ahmad Ghazali
 
2. Creator Author's name, affiliation, country Syafila Kamarudin
 
3. Subject Discipline(s)
 
3. Subject Keyword(s)
 
4. Description Abstract

With social media becoming an essential platform for public health information communication, the impact of identity on the effectiveness of information dissemination in social media has received increasing attention. This study aimed to explore the relationship between identity factors in social media and the effectiveness of public health news dissemination. Different social media user identities have different effects and concerns on public information communication, and the identity backgrounds of bloggers have different perspectives on public health information communication. The findings help to identify the effects of different identities in public health communication and provide possible research ideas and perspectives for future researchers.

 
5. Publisher Organizing agency, location Redfame Publishing
 
6. Contributor Sponsor(s) This study was supported by the Research Management Centre (RMC), Universiti Putra Malaysia under Geran Putra (GP-IPS). (GP-IPS/2023/9767000).
 
7. Date (YYYY-MM-DD) 2024-10-28
 
8. Type Status & genre Peer-reviewed Article
 
8. Type Type
 
9. Format File format PDF
 
10. Identifier Uniform Resource Identifier https://redfame.com/journal/index.php/smc/article/view/7186
 
10. Identifier Digital Object Identifier (DOI) https://doi.org/10.11114/smc.v13i1.7186
 
11. Source Title; vol., no. (year) Studies in Media and Communication; Vol 13, No 1 (2025)
 
12. Language English=en en
 
13. Relation Supp. Files
 
14. Coverage Geo-spatial location, chronological period, research sample (gender, age, etc.)
 
15. Rights Copyright and permissions Copyright (c) 2024 Studies in Media and Communication