The Influence of Tourism Public Relations Strategies on Urban Brand Reputation via the Chinese Douyin Short Video Platform
HUANG, Saier.
The Influence of Tourism Public Relations Strategies on Urban Brand Reputation via the Chinese Douyin Short Video Platform.
Studies in Media and Communication, [S.l.], v. 13, n. 2, p. 159-174, mar. 2025.
ISSN 2325-808X.
Available at: <https://redfame.com/journal/index.php/smc/article/view/7449>. Date accessed: 20 june 2025.
doi:http://dx.doi.org/10.11114/smc.v13i2.7449.