Transformation of Political Communication Functions in the Regional Political Process (Evidence from the Tyumen Oblast)

Galina Gerasimova, Olga Shvetsova, Lamara Mehrishvili


The relevance of the policy areas reflected in this scientific article stems from the essential and peculiar fact that the entire international community increases interest in political communication because of its functionality and flexibility. The transformation of communication functions of a political nature considered within the constituent entities of the Russian Federation is vital for each of the spheres of State administration. It is the multifaceted nature of the topic that determines its importance in both academic and policy circles. A literate and intensive study of the development of political communication makes it possible to conclude the multifaceted influence of the historical era on the political structure of both the country as a whole and the subjects in particular. This aspect shows the diversity of communication functions in the State's political life and the likelihood of their lasting transformation. This article aims to give qualitative consideration to the various functions of political communication, using the example of the Tyumen region as an essential subject of the Russian Federation. The primary method of investigation of this problem was the analysis of scientific works of leading political scientists, philosophers and sociologists. Thanks to these works, the authors were able to trace the relationship between an era, type of the State, its social orientation and the development of political communication functions in terms of regional forms. The functions of political communication in the regional process of the Tyumen Oblast are directly dependent on institutional and functional groups and lobby associations, which are common in all regions. Knowing the dependency of functions on the well-defined aspects of political organization in an article helps to predict, or at least track, the likelihood of new functional diversity in political communication and steer it in the right direction.

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Studies in Media and Communication      ISSN 2325-8071 (Print)   ISSN 2325-808X (Online)

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