Political Communication Study: A Review

Abstract

Political communication is one of the most fundamental and crucial concepts in politics and communication studies. This article systematically reviews existing relevant literature to the definition of political communication and theoretical and empirical study of political communication. It hopes to provide some guidance for this field, with the aim of promoting the development of political communication study. This study finds that digital technology is quietly and powerfully shaping a new political communication landscape and the political communication study is showing an increasingly strong trend of interdisciplinary intersection and integration, with computational and experimental social science methods continuing to empower and become new research directions.